About Us
The Zero Emission Vehicle MB Council (ZEV-MB) is a stakeholder-led initiative sponsored by the Manitoba Motor Dealers Association. Our mission is to build confidence in zero-emission vehicle (ZEV) ownership by ensuring that only trained and qualified professionals sell, service, repair, and recycle ZEVs responsibly and safely. We are dedicated to providing consumers with accurate, up-to-date information so they can make informed choices about ZEV adoption, ownership, and sustainability. Through industry collaboration, education, and advocacy, we are driving Manitoba toward a cleaner, more sustainable transportation future.
The ZEV Alliance
To assist with the success of the EVfriendly program, an Alliance of stakeholders was formed to provide input on the development of the EVfriendly program and to assist with the implementation of its long-term strategy. The members are collectively referred to as the ZEV Alliance and includes representatives from:
- Sales and Service Safety Association
- MPI
- Automotive Recyclers
- Efficiency Manitoba
- Business Council of Manitoba
- Automotive Trades Association
- Manitoba Hydro
- Eco Ouest
- Assembly of Manitoba Chiefs
- RRC Polytech
- Global Automakers
- Canadian Vehicle Manufacturers Association
- Manitoba Environment and Climate Change
- First Responders
- Manitoba Used Car Dealers Association
- Manitoba EV Association
- Manitoba Motor Dealers Association
- First Nations Representation
- Dr. Hook